shtickShtik/ nouninformal 

1. a gimmick, comic routine, style of performance, etc., associated with a particular person.

   "there are many great comics who have based their stand-up shtick on observational comedy"

   • a person's special talent, interest, or area of activity."movies about ordinary women who do extraordinary things—that's my shtick" noun  very informal an exceptionally gimmicky and contrived act, devoid of style, associated with a particular person so insubstantial that he's fictional.  Sp. "shtick," never "schtick" or "shtik."   Watch this space for shtick posted shortly.  Watch the Shout Box for actual material pertaining to the Seattle Mariners and, occasionally, other sports or life issues.