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Hello Matt,
You may indeed be correct and that Branyan will be a non-factor after this year and the prospects that were given up develop into good major league ball players. 
Does that make this trade a bad move. Well, no.  It's just that the M's management have a different strategy to maintain profitablity and competiveness.
The M's desire to maintain a fan base and the dollars that accompany that fan base.  Currently the M's field a product that has a difficult time scoring more than a couple runs a game.  If the M's don't upgrade their offense their performance level will remain at an uninspiring level thereby allowing the fan base to drift away and spend their entertainment dollars elsewhere.  The payroll for 2011 will be based on attendance levels of 2010.  Therefore if M's wish to spend money on any free agents this off season it would behoove them to continue to provide and entertaining product to their fans.