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And that is why they created this ridiculously overblown Jeter Farewell Tour in every city. Jeter is the only real nationally marketable baseball player - because the average male baseball fan thinks of Jeter as a likeable guy and a graceful winner (in baseball and life), and the average female baseball fan has a crush on him. So he's broadly acceptable to all. And thus no one really objects to the traveling circus. I'll be glad when it's over, but I guarantee the marketing team of MLB will not :)