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to sell papers and commercials.
Easiest way to draw a crowd, is to shock or criticize in an over-the-top fashion. We can kibitz that much, our own selves, from a public-speaking standpoint.
When the audience is bored, bash somebody and suddenly the phone lines will light up.
..............
There's an alternative, which is to make the effort to prepare quality content. Someday you and I might try that, eh Russ ;- )